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01 January 1970

TruFrame customers welcome Liniar’s innovative window system

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The Melton Mowbray-based company has added Liniar to its range to be able to provide customers with an exciting window system with modern features and benefits to help them sell. Liniar will be available to Truframe’s customers alongside its existing window profile.

TruFrame signed up with Liniar so they can offer a complete suite of products with the highest energy efficiency ratings for the Part L amendments, which are now in force. The vast range of colour options is also a major attraction.

TruFrame held a series of open days at Liniar’s purpose built factory recently to see if their potential and previous customers could be enticed to place an order after seeing what they can now offer.

Over 80 attended and got to meet the management team at Liniar, have a factory tour and see the quality of the products up close and personal in the purpose-built 4,000 sq ft showroom.

TruFrame are really pleased as they are already seeing an immediate effect. One previous customer who attended the open day has come back to them and placed an initial order for over 130 frames, all this in the first week that TruFrame offered the Liniar system!.

TruFrame fabricates 1,900 frames per week from its 19,000 sq. ft factory in Melton Mowbray and is one of the window industry’s outstanding success stories. They have grown by over 30% year on year for the past 4 years.

TruFrame’s National Sales Manager, Steve Lane, says:

“Liniar stood out from other profiles. It ticked all the boxes – it’s lead free and offers security and energy efficiency in one window. No one else can offer that.”

“Word of Liniar’s innovations has spread around the industry in the last two years,” says Liniar Managing Director Roger Hartshorn.

“We still have a steady queue of fabricators wanting to switch to Liniar, but large successful companies like TruFrame don’t often change and when they do it makes other fabricators think.

Fabricators who look around will see that Liniar stands out for having systems that are designed for today’s market and a constant stream of innovative products enables our customers to succeed where others struggle.”

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